FEBRUARY 8-14, 2017 UCW 25
WWW.UPANDCOMINGWEEKLY.COM
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about the author:
Melody Foote
Director of Communica ons
Faye eville Area Conven on &
Visitors Bureau
Liberty Point Bulletin
GIFT SHOP
Bureau Announces Results
In the first half of the 2016/17 fiscal year,
the Faye eville Area Conven on & Visitors
Bureau (FACVB) secured 45 mee ngs, tour-
naments and group tours for Cumberland
County in the coming months and years.
These events, which represent 12,862
room nights at county hotels, will impact
Cumberland County's economy at $4.3
million
• Relaunched GoFaye eville.com as a blog
covering things for visitors and locals to
experience in Cumberland County. Launched
a facebook page to support the blog. Posted
21 stories, covering the top areas of visitor
interest.
• Introduced new collateral materials for
group tour planners. The materials allow for
a personalized package to be sent in response
to planner inquires.
• Worked with Cumberland County munici-
pali es and other partners to develop Heroes
Homecoming IV, which honored World War II
Veterans. www.HeroesHomecoming.com
• Revised our email promo ons campaign
with heavy visual components.
• Secured 1,672 lis ngs for area events in
trade magazines and on media websites.
• Issued 17 press releases, facilitated two
travel writer visits and secured 77 pieces of
publicity in travel and local media.
"Everything begins with a visit," says John
Meroski, FACVB president and CEO. "Our or-
ganiza on works hard to increase the number
of visitors, expenditures and, in turn, taxes
collected."
Addi onally, in the
first half of FY 16/17,
the FACVB
• A ended 7 trade
shows where staff
secured 20 leads for
future business.
• Serviced 6,826 inquiries at three visitor
centers, distributed 35,100 Faye eville Area
Visitor Guides and fulfilled 138 group service
requests.
Stop by the bureau's gi shop at 245 Person
Street to find hoodies and sweatshirts that
show off your community pride. In addi on
to clothing items, the shop is stocked with
lots of locally made and produced items
and trinkets. In the shop you can find locally
made food products (such as BBQ sauce,
jams, salsa, pickles), pens, keychains, post-
cards and more.
Stop by our main office during business
hours to shop the full selec on. A limited
selec on is also available at the Transporta-
on Museum visitor center and the Cross
Creek Mall .
* Bring this ar cle for 10% Off
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