Red Bluff Daily News

March 26, 2011

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6C – Daily News – Saturday, March 26, 2011 What are the local websites most visited by Tehama County residents? Q. Did you access the Internet on a computer, yesterday? Survey Projection on Respondents 48,000 Tehama County Adults 18 or over YES NO 69.5% 30.5% Q. IF YES to (Previous Question): you visit? (CHECK ALL THAT APPLY.) Survey Tehama Pulse www.tehamapulse.com 1.0% Red Bluff Daily News Online www.redbluffdailynews.com 21.9% Red Bluff – Tehama County Chamber of Commerce Website Redding Record- Searchlight Online www.redding.com Visited other North State website 4.8% 11.4% 21.9% 334 7,306 1,601 3,803 7,306 A complete copy of results of the 2010 Tehama County Media Use Study may be downloaded online from http://www2.redbluffdailynews.com/special_section/180/ The 2010 Tehama County MEDIA USE STUDY The Tehama County Media Use Study was completed in December 2010. Questionnaires were distributed through the Red Bluff - Tehama County Chamber of Commerce, and published as full page survey forms in the MVP Direct Mail weekly insert delivery package, and in The Daily News. 105 unduplicated surveys were completed by Tehama County residents and submitted to the Chamber of Commerce. The sponsor of the survey, the Daily News, was not revealed in survey instructions or by the Chamber of Commerce until after the survey was completed. Copies of survey results and details on methodology are also available from The Daily News. Email advertise@redbluffdailynews.com for a .pdf copy, or call (530) 527-2151 x132 and a copy will be faxed or mailed to you. 33,360 14,460 Which of the following local websites did Projection on Respondents 33,360 Tehama County Adults 18 or over NEW YORK (AP) — Stocks rose for the third straight day Friday, cap- ping the best week for the Dow Jones industrial average since July. The government said the economy grew at a 3.1 percent annual rate in the fourth quarter of 2010. That’s slightly bet- ter than economists expected and higher than the estimate made last month. Technology shares rose after business soft- ware giant Oracle Corp. reported a 78 percent jump in income late Thursday. The database software maker credited new software license sales and the benefit of three full months of rev- enue from Sun Microsys- tems, a company it acquired last year. The Dow rose 50.03 points, or 0.4 percent, to close at 12,220.59. It gained 362 points for the week, the most since a 512-point jump during the week ending July 9. The S&P 500 rose 4.14, or 0.3 percent, to 1,313.80. The Nasdaq rose 6.64 points, or 0.2 percent, to 2,743.06. All three stock indexes gained more than 2 per- cent for the week, help- ing them erase losses fol- lowing the March 11 earthquake that hit Japan. The week started with a 178.01 point jump for the Dow after AT&T Inc. agreed to buy T-Mobile USA for $39 billion. That raised hopes for more buyouts. Better economic reports and stronger earnings fol- lowed, driving more gains. Investors were able to set aside a long list of worries including high oil prices, problems with Japan’s nuclear reactors and fresh developments Stocks rise on Oracle, GDP Wall Street in Europe’s debt crisis. Portugal looked likely to need bailout funds from the European Union after lawmakers rejected a plan to cut the country’s debts and the government fell. Standard & Poor’s lowered its credit rating on Portugal late Thurs- day. Portugal’s debt trou- bles aren’t rattling U.S. stock investors because there’s an assumption that the European Union will come to the coun- try’s aid, said Jack Ablin, chief investment officer of Harris Private Bank in Chicago. “There’s really this notion that govern- ments stand ready in Europe or elsewhere to come to the rescue,” he said. There’s also little incentive to shift money into the safest of invest- ments, like bonds, Ablin said. The benchmark 10- year Treasury currently pays 3.4 percent a year. Even with a recent bout of turbulence, the Dow has gained 5.6 percent this year. “In the short- term, taking risk pays.” The VIX, a measure of volatility for U.S. stocks, fell 27 percent over the week. That’s the biggest one-week drop since August 2007. Accenture Plc rose 4.5 percent to $54.29. The consulting firm’s quarter- ly earnings jumped 22 percent on stronger rev- enue. Both its income and revenue beat ana- lysts’ expectations. The dollar rose and Treasury prices fell after Charles Plosser, presi- dent of the Federal Reserve’s Philadelphia branch, said the stronger U.S. economy requires the central bank to begin planning ways to sell Treasury bonds and raise short-term interest rates in the “not-too-distant future.” Research in Motion Ltd., the maker of the BlackBerry mobile device, fell 11 percent. Its profit jumped, but the company forecast earn- ings in the current quarter that were well below what analysts expected. Two stocks rose for every one that fell on the New York Stock Exchange. Consolidated volume was 3.5 billion shares.

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