Up & Coming Weekly

September 24, 2013

Up and Coming Weekly is a weekly publication in Fayetteville, NC and Fort Bragg, NC area offering local news, views, arts, entertainment and community event and business information.

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Professional Bull Riders Come to Fayetteville by EFRAIN COLON Saddle up and join Professional Bull Riders Inc., as it comes to the Crown it forward with its goal of bringing the best up-and-coming bull riders to Arena Oct. 4 through 5 for the Fort Bragg Wounded Soldier Foundation the mainstream. Invitational. This event promises be an adrenalin-fueled competition between Denise Abbott, senior director of public relations for PBR Inc. wants man and beast presented in bursts of 8-second everyone to know that this event is not exclusive to the thrill rides. Come see if these cowboys have what it military, but is very much open to the general public takes to hold on for the ride of their lives while they as well. entertain and amaze with great physical feats. "It's not the rodeo," said Abbott. "It's eight seconds Not only are these men well-trained bull riders, of entertainment and we are proud to have the Fort they also happen to be the top 35 riders in the Bragg Wounded Soldier Foundation be nation. This event comes to Fayetteville for two the beneficiary." reasons. The first is because this is the second to Also, if you are concerned about whether or not the last event for the riders before they compete in the bulls are treated humanely, Abbott said, "We treat them World Finals. After Fayetteville, they will head to better than we do our riders!" PBR Inc. knows exactly Hollywood, Fla., before the big show in Las Vegas. where their bread is buttered. The bulls themselves are The second reason is, of course, for our troops. worth a lot of money and are fed a very healthy diet PBR Inc. is presenting the Fort Bragg Wounded which includes a lot of protein. In fact, PBR Inc.'s own Soldier Foundation Invitational, which will raise Bushwacker was featured in ESPN The Magazine's July money to help soldiers who have been wounded edition of "Baddest Body in Sports." in service to our great nation. The military has As for the riders, they understand that it is very always been an important part of PBR Inc., and that Bushwacker, pictured above, was recently featured important to stay fit and limber. With a mix of tradition comes full circle with a show in the Allphysical maintenance including lifting weights, yoga in ESPN The Magazine's July edition of "Baddest American City. and ballet, these athletes keep their bodies toned and Body in Sports." PBR Inc. began in 1992. A group of bull riders their minds in peace in order to prepare for each from the rodeo circuit understood that they were event. Come out and see these world-class riders and the main draw at many events and wanted a better bulls as they entertain in Professional experience with their skills. In order to do that, these men risked $1,000 Bull Riders Incorporated presents The Fort Bragg Wounded each and wondered if their investment would pay off. After becoming Soldier Foundation Invitational. Tickets are on sale now. partners with Spire Capital in New York City, they each received multiFor more information, EFRAIN COLON, Contributing Writer. million dollar returns on their investment and PBR Inc. became the huge call the Crown Arena at COMMENTS? Editor@upandcominsource of entertainment that we all know today. Today, the company pays 910.438.4100. gweekly.com. le I & tizzeriataly itrp L estaurant Authentic Italian Cuisine Best Italian Restaurant Most Romantic Restaurant Best Waitstaff THANK YOU from all of us at LITTLE ITALY. Your votes made these awards possible. 1400 Walter Reed Road, Suite 130 (All American Freeway & Owen Drive) HOURS: M-S 11:00 a.m. - 10:00 p.m. Sun. 11:00 a.m. - 9:00 p.m. 910.867.8700 WWW.UPANDCOMINGWEEKLY.COM SEPT 25 - OCT 1, 2013 UCW 27

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