Pi Beta Phi - University of Minnesota

Pre-Campaign Feasibility Study Report

Minnesota Alpha Chapter of Pi Beta Phi at the University of Minnesota

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© 2018 PENNINGTON & COMPANY FUNDRAISING, LLC. ALL RIGHTS RESERVED. 19 When asked to describe the specific strengths of the chapter, alumnae referenced sisterhood, a positive reputation, and strong recruitment. One 1950s alumna said, "Pi Phi had a good reputation. They were girls I respected." A 1980s alumna stated, "The Pi Phis were the best girls on campus. We are the pretty girls, the smart girls, the fun girls." Member accomplishments and scholarship were also points of pride mentioned by interviewed alumnae. Interviewees stated that when they were in school, Minnesota Alpha had members with a range of interests and qualities. A 1970s alumna stated, "The women were professional and career driven. We were a strong house." When asked to share weaknesses of the chapter when in school, most alumnae were unable to identify any. Of the few weaknesses shared, feedback centered around individual circumstances. The majority of alumnae shared that these individual weaknesses did not impact the overall strength and reputation of the chapter. In addition to the strong ties alumnae feel to their pledge sisters, they are also interested in the chapter today. While some respondents have lost touch and are unsure of the chapter's rank, many interviewees said Minnesota Alpha continues to be a strong sorority and cited academics, philanthropy, and recruitment as points of pride. Some were unaware that the pledge classes and chapter was larger today. A 1980s alumna said, "I had no idea it had grown that much." The majority of interviewees agree fraternities and sororities remain important to the collegiate experience, especially at a large state school like the University of Minnesota. When asked if Greek life is still relevant, one 1970s alumna stated, "It still serves a purpose. It's a nice way to make a large university small." A 1980s alumna echoed the sentiment and said, "I think it has a lot of important benefits, specifically at a school like the U." In a major fundraising effort, it will be important to educate alumnae about the sorority experience today, emphasizing the strong sisterhood that persists, regardless of chapter size. Furthermore, a campaign

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