Auto Brand Spotlight

October 2020

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Auto Brand Spotlight | 14 | AutosArkansas.com Chevrolet F or nearly a century, Chevrolet has stood for value and style that everyone can afford. From its start as a brand to compete with Ford's Model T to today's high- tech family cars, Chevy has always been about bringing quality to the masses. Now, more than ever before, it's also a brand in transition. Chevy is entering a new era where car buyers and the government are demanding more efficiency across the board, which means an increasing emphasis on smaller cars that sip very little fuel. e recently redesigned Chevy Volt — an electric car — is even designed so that it only uses gasoline for long, extended trips. To drive home the point on efficiency, Chevrolet introduced a lineup of efficient crossover vehicles, some of which get more than 30 mpg on the highway. at's an astounding figure for a mid-size SUV, setting the bar for crossover vehicles around the world. At the same time, Chevy is holding onto its heritage as a maker of muscle cars and powerful, tough pickups. e Camaro hearkens back to Detroit's glory days in the 1960s, and huge, rugged vehicles like the new generation Silverado pickup and full-size Suburban SUV still set the standard for American workhorses. From its smallest commuter cars to its biggest, most luxurious SUVs, there's a century of hard-working, blue-collar strength behind every vehicle. TECHNOLOGY: OnStar offers safety, convenience and information; the electric Volt is already revolutionizing the auto industry. HISTORY: Started by race-car driver Louis Chevrolet and General Motors founder William Durant in 1911. Purchased by GM in 1918. FAMOUS MODELS: Camaro, Corvette, Silverado, Suburban. KNOWN FOR: Affordable family cars, V8-powered performance vehicles, and tough work trucks. AT A GLANCE Affordable, powerful style SPOTLIGHT ON 2020 VEHICLES TO WATCH Silverado HD The strongest, most capable Silverado HD ever offers a max towing capability of 35,500 pounds and fresh technologies. Corvette Stingray With its new mid-engine configuration and sleek design, the 2020 Chevrolet Corvette Stingray offers unprecedented performance. Silverado With the available, all-new 3.0L Duramax turbo-diesel engine, it delivers an EPA-estimated 33 mpg on the highway.

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