24 | May/June 2018
Vance Townsend
of Townsend
Real Estate
prefers live
videos with
music.
Buerger made her first website for
another agent in 2007. "In 2008, I
became licensed (in real estate) and I
knew I needed my own website and
my own internet presence. Buerger's
third website will focus on "little-
known areas I love." She uses an area
behind Stamper Road as an example.
It rivals Haymount, Buerger said, and
she wants to showcase it.
Video is becoming a vital medium
among the internet set – Buerger
and Vance Townsend agree on that.
Buerger likes 3-D video. Townsend
isn't a big fan. He prefers live video
and videos put to music.
"A 3-D tour gives you the ability
to walk through the house as if you
were there in person," Buerger said,
explaining that more than pictures,
a potential buyer can see actual wall
space and kitchen and bedroom size.
"You can see everything. People can
see that this home looks exactly like
it looks when they walk through the
door."
Townsend prefers basic video "be-
cause you can provide emotion to the
listing" through music mostly. And,
he said, "it's easier to push that video
SAVE ON THESE NEW & USED VEHICLES
Go to www.Reveel.it and scan this page
Buerger likes 3-D
video home tours.
out and get it in front of people on vari-
ous platforms."
ose platforms, he said, mainly
include Facebook, YouTube and In-
stagram. Facebook and YouTube are
the most used social media platforms.
As of January, according to Pew, 73
percent of U.S. adults say they use You-
Tube; 68 percent say they use Facebook.
Townsend Real Estate has a YouTube
channel and several agents have chan-
nels as well. All agents know how to take
