Retail Observer

RETAILOBSERVER.COM OCTOBER 2017 58 MASTERS CLASS The Voices from the Industry Conference at KBIS 2018 is packed with 80 intriguing sessions over the three show days, Jan. 9, 10 and 11. Here's the schedule of courses. Topics and times are subject to change. Attendees must register to attend the VFTI Conference sessions, and should consult the show guide and KBIS web site for confirmation. TUESDAY, JAN. 9 9–10 a.m. • 5 Ways Mobile Technology Has Changed Online Marketing for Kitchen & Bath Businesses — Todd Bairstow, co-founder and principal, Keyword Connects • Am I Doing it Right? and Other Questions You've Never Asked— Christopher Grubb, president/founder, Arch-Interiors Design Group • Countertops and the Questions You Did Not Know to Ask — Neneh Biffinger, market representative, Cambria USA • Designing a Smart Kitchen — Scott Koehler, president, Dream Kitchen Builders LLC • Future Kitchen — Gerri Chmiel, senior design manager, Formica Corp. • Transformational Leadership: Leader's Role in Creating Employee Engagement — Shari Roth, managing partner, CAPITAL iDEA • Understanding What Makes Authentic Luxury for the Kitchen & Bath — Greg Rohl, vice president of marketing, Rohl • Utilizing Technology to Design and Present for Small Spaces— John Morgan, owner, Morgan Pinnacle LLC 10:30–11:30 a.m. • Design Flexibility and Efficient Thermal Comfort with Electric Underfloor Heating — Regis Verliefde, CEO, Warmup Inc. • How to Use Email Marketing to Get More Business — Denise Butchko, president, Butchko and Co. • Leveraging Artisan Work in Your Designs — Lauren Levant, principal designer, Lauren Levant Interior • Lighting for Living in Place — David Gray, Louis Delaware; Maria Stapperfenne, Living in Place Institute • Making More Sense of Social Media for Business — Jim Nowakowski, owner/president, Interline Ceative Group • Navigating Through a Crisis (in Business & Life) — Don Osterman CKD, president, owner, Roecker Cabinets • Sustainable Kitchens: What More Can We Do? — Joe Cain, president, Mio Metals • Zen and the Art of the First Meeting — Robert Foltz CKD, chief cook and bottle washer, Kitchen Sales Coach 1:30 PM–2:30 PM • Adding Value to Your Kitchen and Bath Design with LED Lighting— Bernadette Campbell, national lighting manager, Ferguson • Design Trends: What's New, Now, & Next — Sarah Reep CMKBD, director, designer relations & education, Masco Cabinetry • Strategic Planning by the Numbers — Victoria Downing, president, Remodelers Advantage Inc. • Tiny Living for Big Lives — Anna Gibson, chief designer/owner, AKG Design Studio LLC • Top 10 Best Practices to Make Your Business Stronger — Ken Peterson CKD, president & founder, SEN Design Group • Understanding the New Consumer — Mike Hetherman CKD, president & CEO, Willis • What Every Kitchen & Bath Builder/Remodeler Needs to Know About Lawsuit Protection, Tax Reduction, and Estate Planning— Larry Oxenham, author, senior advisor, American Society for Asset Protection • Your Most Effective Display in 22 Square Feet or Less — John Lang LPBC, director, business coaching, SEN Design Group 3–4 p.m. • Balancing Luxury + Budget — Jonas Carnemark, owner & president, Carnemark Design + Build • Color's Impact on the 17 Elements and Principles of Design — Kathryn Grube, associate professor interior design, JCCC / Functional Color Solutions • Communication & Body Language Skills — Erik Listou and Maria Stapperfenne, Living In Place Institute • Designing a Healthy Home — and We Don't Mean Emotionally— Adam Gibson, president, Adam Gibson Design LLC • Don't Give It Away: Focus on Gross Profit Dollars Per Job — Dan Luck, education manager, SEN Design Group • R i d i n g t h e E m ot i o n a l R o l l e r c o a s te r, S u c c e s s f u l l y ! — Natalia Pierce AKBD, owner/designer, Detail by Design • The 2 Most Important People in Your Organization — Randy Krebs, owner, Cascadia Pacific Marketing • The Artful-Science of "Winning" Business Using the Internet — Austin Pike, Zack Gosselin, John Gosselin, Showroom Marketing Co. WEDNESDAY, JAN. 10 9–10 a.m. • Blended Presentations: Capturing Creativity With Technology — Vanessa Dekoekkoek, global training manager, 2020 • Collaborate to Recalibrate: How to Efficiently Achieve Your Marketing Goals — Barbara Schmidt, principal & creative director, Studiobstyle; Maria Reitan • How to Elevate your Designs with Thoughtful Lighting — Tammy Mackay, principal interior designer, Design Eye Ltd. • How to Turn Your Website Into a Lead-Generating Machine — THE VOICES FROM THE INDUSTRY CONFERENCE AT KBIS 2018 SCHEDULE A S S O C I A T I O N N E W S

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