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SigEp MO Alpha
OUR PATH TO SUCCESS – THE GIFT CHART
P
ennington & Company's experience with over 1,000 collegiate organizations, raising more than $1.25 billion in
support of Greek life, shows that the top 10 gifts usually make up over half of a successful capital campaign,
while the top 20% of donors will make up 80% of the funds contributed. This gift chart provides an overview of the
gifts needed for a campaign of this magnitude to be successful.
LEADERSHIP GIFTS
MAJOR GIFTS
PUBLIC PHASE GIFTS
20%
TOP
80%
10 $15,000 $3,000 $150,000
25 $10,000 $2,000 $250,000
50 $5,000 $1,000 $250,000
120 Up to $2,500 Varies $150,000
TOTAL GIFTS
215
CUMULATIVE TOTAL
$1,500,000
GIFTS
NEEDED
GIFT
SIZE
PER YEAR
OVER FIVE YEARS
RANGE
TOTAL
1 $250,000 $50,000 $250,000
2 $100,000 $20,000 $200,000
3 $50,000 $10,000 $150,000
4 $25,000 $5,000 $100,000
GOAL $1.5 MILLION
TOTAL ACTIVE ALUMNI 1,179
TOTAL LOST ALUMNI 398
ALUMNI PARTICIPATION 18%