RETAILOBSERVER.COM APRIL 2022
44
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nvented in 1929, the modern-day dishwasher has been washing
dishes the same way for 92 years – and routinely missing the
corners of the wash tub where a conventional circular-motion
spray arm just can't reach...until today.
Beko Home Appliances, the U.S. subsidiary of Arçelik, one of
the world's largest kitchen appliance manufacturers, has revealed
a revolutionary new line of dishwashers equipped with
CornerIntense
®
, a game-changing, rectangular-motion spray-arm
design that cleans dishes, pots, pans, glasses and kitchen
utensils placed throughout the wash tub, even in the corners,
while using half the water and two-thirds the energy. Beko is
combining the proprietary new technology with its advanced
DeepWash™, SelfDry™ and EverClean™ features to take
dishwasher performance, design and sustainability to a whole
new level.
Making their U.S. debut at the 2022 Kitchen & Bath Industry
Show (KBIS), Beko's new dishwasher models represent the
industry's first dishwashers capable of dispersing water and
detergent to every spot in the wash tub, even the hard-to-reach
corners. Beko's patented CornerIntense technology uses three
spray arms equipped with three spray nozzles each (nine spray
nozzles total) that scan the full rectangular area of the tub to
provide a level of cleaning coverage that is simply not possible
with a single circular-motion spray arm.
The new Beko dishwasher models are now available at
preferred home and kitchen appliance dealers nationwide.
"Our new CornerIntense-equipped Beko dishwashers are
game-changers and represent the first real evolution in
dishwasher design since the 1920s," said Salih "Sazi" Bugay,
Beko's director of marketing and product management. "The
Beko R&D team embarked on a mission to rethink the single
spray arm with a new technology that not only cleans and sanitizes
more thoroughly for greater health and wellness, but also uses
51% less water and 25% less energy for increased sustainability."
"When CornerIntense is combined with other Beko-patented
advances including DeepWash, SelfDry and EverClean filter, the
result is a whole new performance benchmark for dishwashers in
the U.S."
M A N U F A C T U R E R [ N O T E S ]
BEKO THINKS INSIDE THE BOX WITH
GAME-CHANGING NEW DISHWASHERS
Industry's First Rectangular-Motion Spray Arm
