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• Develop public relations materials (including audio/visual and web-based
products)
August 2024 – December 2026
Public phase, which will include:
• Additional cultivation and solicitation; solicitation follow-up by staff and
volunteers
• Public announcement to all alumni at the 2024 Convention
• Segmented mail solicitations
• Focused digital communication and solicitation for alumni
• Campaign celebration at 2026 Convention
