Retail Observer

RETAILOBSERVER.COM MAY 2016 28 H ydration is an essential part of life, and how we hydrate has evolved over the years. From straight out of the tap, to bottled delivery, to individual bottles, and now the best way to hydrate in today's modern kitchen is with a water filtration system. Water filtration was revolutionized by Water, Inc. with Body Glove Water Filter Systems' superior technology and sustainability. And now, your glass of water has been revolutionized once again with the new Touch 1500 filter faucet. TOUCH TECHNOLOGY + FILTRATION With just a touch, the way you fill your glass will change forever. Water, Inc.'s 1500 faucet utilizes unique touch technology, now applied for dispensing filtered water: the faucet is turned on and off again with your touch, anywhere on the faucet. It's the ultimate convenience at the touch of your fingertips. This faucet is made in the USA with no-lead brass construction—featuring a neo- perl stream straightener for a powerful and crisp delivery. The Touch 1500 is low voltage battery operated (AA batteries will last for 30,000 cycles), making installation easy with no need for an electrician. SYLISH DESIGN Water, Inc.'s Touch 1500 faucet has a sleek modern design that is sure to harmonize with any kitchen's style. The unique handle- less construction allows for a wider range of main kitchen faucet options, because there is no need to match the handles. The Touch 1500's beautiful simplicity is a perfect fit for any kitchen, and is available in chrome, satin nickel, and polished nickel. WATER, INC. AND THE MODERN KITCHEN "Today's kitchen is the most important room in the house. Style and function are the most important elements to a modern kitchen, and our new Touch 1500 filter faucet has both," says Rick Tarantino, president of Water, Inc. "We are excited to bring this revolutionary faucet to the marketplace, and enhance a new level of functionality to using filtered water." Filling up a glass for drinking, a pitcher for entertaining, a pot for cooking, and rinsing produce—all the different ways we use filtered water become instantaneously streamlined with just a touch. Plus, the Touch 1500 is perfect for families—little fingers will love getting a glass of water with this new faucet, and parents with fast-paced lives and their hands full will appreciate the simple touch operation. Water, Inc. is no stranger to innovation: their Body Glove Water Filter Systems are known for making a splash in the industry. Manufactured by 3M, BG Systems feature Micro-Filter Technology— a leading edge engineered media that delivers cleaner, more sediment-free water. Systems have a unique built-in automatic shut-off valve, allowing for the easiest cartridge change of its kind. All models have enhanced flow rates, and recyclable cartridges with a free and easy recycle program. Revolutionize the way you fill your glass and the water that you drink with a Body Glove Water Filter System and a Touch 1500 filter faucet. Together, they are a smart combination— and the perfect team for any kitchen. Watch the video - see the Touch 1500 in action. www.waterinc.com/touch. M A N U F A C T U R E R [ N O T E S ] RO A GLASS OF WATER: REVOLUTIONIZED

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