The Retail Observer is an industry leading magazine for INDEPENDENT RETAILERS in Major Appliances, Consumer Electronics and Home Furnishings
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RETAILOBSERVER.COM MAY 2014 32 is often budgeted without the proper attention. Rethinking the reality of use should cause both a shift in thinking and budgeting. Making the investment in a ROHL ® Water Appliance™ will yield long term satisfaction at a fraction of a $10,000, 36" range. "The ROHL ® Water Appliance™ is a no compromise solution," explained, Lou Rohl, CEO and managing partner for ROHL. "Its combined function, beauty, and durability offer a lasting result. From the foundational component – the sink - to a complete portfolio of kitchen faucets and accessories, the ROHL commitment to detail and innovative choices is unmatched. " ROHL Sinks, like those from the Luxury Stainless Steel and Fireclay Collections, are authentically crafted using the finest materials and are designed to withstand the demands of a modern-day kitchen. From the size and shape of the bowl to the materials used in its construction, each component is carefully considered to ensure its longevity. Many ROHL Sinks often outlive the very spaces for which they were created—a true testament to the artisans who handcraft each piece. This same attention to detail is also witnessed in every ROHL Faucet. With more than 50 options from which to choose, each crafted of solid brass and using ceramic disc cartridges to provide maximum durability, the ROHL Faucet combines functionality with thoughtful design. Whether selecting from traditional Old World styling or modern interpretations of architectural icons, the choices are limitless. The breadth of the ROHL portfolio also spans into a complete array of accessories, filter taps, sink grids and soap dispensers guaranteed to transform the ROHL ® Water Appliance™ into the ultimate kitchen solution. Impeccably crafted, superbly engineered and the focal point of today's most up-to-date kitchens, the ROHL ® Water Appliance™ represents the perfect combination of form, function and uncompromising value and ensures every element has been resolved. For more information on ROHL, please visit www.rohlhome.com. FRIEDRICH LAUNCHES THE REVOLUTIONARY BREEZE™ ROOM AIR CONDITIONER Just in time for spring, Friedrich Air Conditioning announces the launch of Breeze™, a revolutionary line of ductless room air conditioners. This quiet, affordable, easy to install system works in almost any room— with or without windows—and can also help lower your energy bill. The thoughtfully designed Breeze system, with its innovative flexible line set and EZ connect™, means there is no longer a need for a professional installer. The entire system comes with everything you need in just one box and can be up and running in less than one hour. The Breeze system includes a contemporary indoor module that connects via a patent-pending line set to an outdoor module. The indoor module is compact, lightweight, whisper quiet and can be positioned up and out of the way…allowing you to take back your window. Its inverter technology not only allows the unit to attain the desired temperature faster but also maintains a tighter temperature band while cutting energy use with fewer compressor startups. Breeze has a Seasonal Energy Efficiency Rating, or SEER, of 17.8 that saves homeowners money by using less energy. With the system powered from a standard indoor outlet, no outdoor power is needed. "Breeze is a game changer in our industry," said Wink Chapman, vice president sales and marketing. "This system has been designed for easy installation with a pre-charged line set so you can even do it yourself. It is a great cost effective way to heat and cool any room, including a basement or garage." Friedrich has simplified the selection by offering adjustable capacity models. For spaces that are 550 to 1,500 square feet there is a model that operates between 12,000 through 24,000 BTUs. There is also a model that operates between 4,000 to 12,000 BTUs and is designed for spaces of 100 to 550 square feet. So take back your window and let Friedrich make your life a breeze! Friedrich will showcase this new product at the National Hardware Show in Las Vegas at booth # 4308 on May 6-8. Friedrich provides a comprehensive Parts and Labor Warranty which covers one year on all parts and labor plus five years on all sealed system components. For more information, please visit www.friedrich.com. I N D U S T R Y [ N E W S ] RO continued from page 28

