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Cutting edge isn't usually applied to a show 30 years in, particularly awards shows, but little about the MTV Video Music Awards is usual. The 30th VMAs will be celebrated live Sunday, Aug. 25 from Brooklyn's Barclays Center. Some, like Kelly Rowland, will present an award because she wants to be part of it. Kanye West will make a record seventh appearance at the VMAs. "I always love those things because it's like an old high-school reunion," Robin Thicke says. Thicke's sexy video "Blurred Lines," which was holding onto No. 1 on the Hot 100 chart longer than any other song of 2013, took three nominations. "I just told (director) Diane Martel I wanted to do a funny, silly video, and she came up with funny, silly ideas, and came up with a version clothed and a version naked, and she put it all together," Thicke says. Despite the controversy over the video's sexual themes, there's an old-fashioned Rat Pack vibe to it. "That's what happens when you are drinking Scotch," Thicke says. "We were all old friends, T.I., me and Pharrell." He acknowledged the criticism of the video and says, "We had no ill intentions." Fans vote for the VMAs, and artists use social media to push the vote. 4:00 p.m. (ESPN) High School Football Booker T. Washington (Fla.) at Norcross (Ga.). (Live) (HD) 5:00 p.m. (CBS-12) NFL Preseason Football St. Louis Rams at Denver Broncos. From Sports Authority Field at Mile High in Denver. (Live) (HD) 7:00 p.m. (ESPN2) High School Football Central (Calif.) at Valor Christian (Colo.). (Live) (HD) 11:00 p.m. (ESPN2) Fantasy Football Now Host Robert Flores and analysts Matthew Berry, Tim Hasselbeck, Stephania Bell and Sara Walsh. (HD) 11:30 p.m. (ESPN2) NFL Yearbook (HD) (HBO) Hard Knocks: Training Camp With the Cincinnati Bengals Linebackers compete for positioning on the team depth chart; the Bengals have a home game. (HD) SUNDAY 9:00 a.m. (ESPN2) High School Football Beech (Tenn.) at Station Camp (Tenn.). (Live) (HD) 10:30 a.m. (ESPN) Heisman Trophy Preview Show 12:00 p.m. (ESPN) High School Football American Heritage (Fla.) at Cypress Bay (Fla.). (Live) (HD) 1:00 p.m. (FOX-30) NFL Preseason Football New Orleans Saints at Houston Texans. From Reliant Stadium in Houston. (Live) (HD) 4:00 p.m. (NBC-24) Madden NFL 14 Pigskin Pro-Am From Malibu, Calif. (HD) 5:00 p.m. (NBC-24) NFL Preseason Football Minnesota Vikings at San Francisco 49ers. From Candlestick Park in San Francisco. (Live) (HD) August 24 - 30, 2013 To commemorate the network's beginnings, winners will receive a reimagined Moonman statue, an iconic image to MTV. "The very first moment MTV went on-air it was with a countdown," says Dave Sirulnick, an MTV executive vice president. "And at 1, a rocket blasted off – it was the Saturn V NASA rocket that went to the moon – and cut to an image of Buzz Aldrin on the moon planting the flag. And instead of the American flag it was the MTV flag." Among those who could take home three Moonmen is Jared Leto. The actor ("Requiem for a Dream") and lead singer of Thirty Seconds to Mars is up for best rock video, best art direction and best cinematography for "Up in the Air." "It is like going on a journey, one that is filled with a lot of creative discovery, a lot of hard work," Leto says of creating his video. It's a post-impressionistic, visually stunning piece. "I have been making these videos for about eight years now, and each one is completely different, and they teach me a lot," Leto says. "And this one in particular was really unique because I threw out the idea of narrative. When we make projects, oftentimes I try to find the logic. I kept trying to remind myself not to pay attention to that voice and be more impressionistic and rely on my gut and instinct. This is an homage to everything I love about art and design. It was a really rewarding experience." 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