Retail Observer

January 2026

The Retail Observer is an industry leading magazine for INDEPENDENT RETAILERS in Major Appliances, Consumer Electronics and Home Furnishings

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RETAILOBSERVER.COM JANUARY 2026 20 experts who are not affiliated with DPHA or any of its members. We extend our gratitude and thanks to this year's panel: • Alena Capra is an interior designer with 20 years of industry experience and the owner of the highly sought-after Fort Lauderdale, FL-based firm Alena Capra Designs. Beyond her work as a designer, she is an on-air television personality, sharing her design expertise on local and national TV, on design-related educational videos, and at home shows, showroom openings, and other industry events. • Eliot Sefrin is the founding editor and longtime publisher of Kitchen & Bath Design News, which marked its 42nd year of publishing in 2025 and is widely considered the leading magazine serving kitchen and bath design professionals. Sefrin has spent most of his career in media covering the kitchen and bath industry, serving as KBDN's editorial director and publisher from 1994–2011. He currently serves as publisher emeritus for KBDN and its parent company, SOLA Group Inc., which also publishes KBDN's sister magazines, Qualified Remodeler and Residential Design. • Alissa Ponchione has worked in trade journalism for most of her career, writing for Nightclub & Bar, and Hotel News Now. She currently serves as executive editor of Hospitality Design magazine, a leading publication in the hospitality industry. She has a degree in journalism from Ohio University and a master's in literature from American University. DPHA 2024 PRODUCT OF THE YEAR AWARD WINNERS BATHROOM FIXTURE FURNITURE KITCHEN FIXTURE ACCESSORY Native Trails – Arcata Hastings Bath Collection – Etoile Brizo – The Frank Lloyd Wright® Kitchen Collection by Brizo ® Vibe and Harmony Grab Bars – LiveVale

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