Retail Observer

September 2023

The Retail Observer is an industry leading magazine for INDEPENDENT RETAILERS in Major Appliances, Consumer Electronics and Home Furnishings

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RETAILOBSERVER.COM SEPTEMBER 2023 18 ILLUMINATING THE HOME WITH FALMEC'S NEW INNOVATIVE ALBA KITCHEN VENTILATION SYSTEM Alba highlights contemporary European design and filtration technology in the form of a geometrical concealed ceiling-mounted range hood backlit with led lighting Falmec, a leading Italian appliance manufacturer providing advanced technology and superior craftsmanship in the ventilation category, has launched their new Alba kitchen ventilation system in the North American market. Building on the success of the European launch, the unit merges contemporary design and ventilation innovation to create the perfect combination of function and form for the modern-day kitchen. Alba features a minimalistic design that is so discreet that it's hard to believe it is ventilation with such power and performance. A clear-cut perimeter encases this alluring design, where precision and artistry meet. The installation's seamless integration with the ceiling invokes a flawless visual flow, creating an ambience unachievable with a standard ventilation hood. The functional core is hidden within a customizable painted panel that acts as a false ceiling plate. In operation, whether manually or via remote control (providing four speed settings), the system is backlit with LED lighting, ensuring the countertop space below is fully illuminated for optimum visibility. Offering extreme functionality, Alba efficiently extracts moisture from the cooking area via perimetral extraction using different motors. It offers flexibility in its design with the option for a recirculating system using Falmec's Carbon.Zeo ceiling filtering kit and the choice to paint the white panel to match the existing home aesthetic. Easy to clean, the unit's metallic grease filter is removable and washable for ultimate kitchen convenience. "Alba was a concept that came to life with the help of renowned design partners. The goal was to achieve stylistic and performance perfection without any compromise," says Lorenzo Poser, director of sales and marketing at Falmec. "By merging refined materials and state-of-the-art technologies, we were able to bring the concept to life. We're thrilled that we can finally share this functional art form with the North American design community." Part of Falmec's Design Collection, Alba was created with design enthusiasts in mind. The Collection harnesses partnerships with established and emerging designers to achieve ingenious systems paired with ultimate performance. Extensive research, the use of the highest quality materials, and innovative technologies result in a distinctive ventilation category that marries form and function. Visit www.falmecnorthamerica.com to learn more. I N D U S T R Y [ N E W S ]

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