Retail Observer

May 2022

The Retail Observer is an industry leading magazine for INDEPENDENT RETAILERS in Major Appliances, Consumer Electronics and Home Furnishings

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RETAILOBSERVER.COM MAY 2022 16 SONOMA FORGE ADDS CONTEMPORARY OPTION FOR THERMOSTATIC SHOWERS Clean-lined showerheads and hand wands add a modern edge to industrial-style exposed shower systems Sonoma Forge is expanding on its popular Thermostatic Exposed Shower System. The thermostatic showers are beloved by consumers and designers, combining an industrial appeal with the safety and convenience of set-it- and-forget-it temperature control. Designers can now specify thermostatic showers with a more contemporary look, pairing the standard shower with a sleeker rainhead or a more modern hand wand. "Sonoma Forge is known for our rustic, industrial aesthetic. With these new options, designers can infuse that rustic look with subtle modern influences," said Erik Ambjor, Sonoma Forge president. "The result is a unique transitional element well-suited to a range of indoor and outdoor bathroom decors." The thermostatic showers are a part of the manufacturer's WaterBridge Collection, which offers a beautiful interpretation of rustic raw materials such as off-the-shelf copper tees, elbows and pipe. Wall-mount and floor-mount shower options are available. The new contemporary styling option pairs well with the MAY I N D U S T RY [ N E W S ]

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