RETAILOBSERVER.COM MARCH 2022
14
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re you prepared to take the risks necessary to drive innovation
and champion an environment of over-the-top invention? Cirque
du Soleil CEO Daniel Lamarre shares what it takes for anyone,
regardless of position or industry, to embrace the value of creative
leadership.
At the core of Cirque du Soleil's lavish, multi-million-dollar productions is
President and CEO Daniel Lamarre, who has mastered the ability to bring
business and creativity together across multiple languages and cultures in
a way that has never been seen before. The secrets he shares in Balancing
Acts are rooted in tremendous faith in your own creative skills and those of
the sharpest minds within your organization.
Through Daniel's story of triumphs and trials, you'll learn:
• How to shatter the perceived limitations standing in the way of your
ability to think creatively and innovatively
• When to step up and when to step back so that your team can create a
masterpiece that doesn't break the bank
• How, in using the methods Daniel has uncovered, modern companies
with entrenched bureaucracies can bring creativity and business
together to foster innovation and boost profits
• How to use creative thinking to lead your organization to new heights
Whether you work for one of the most creative organizations on the
planet like Cirque du Soleil, in a stuffy corporate job or somewhere in
between, Balancing Acts is filled with principles that can strengthen and
accelerate any business on the planet.
B O O K R E V I E W
BALANCING ACTS
Unleashing the Power of Creativity in Your Life and Work
Author: Daniel Lamarre is a French Canadian and citizen of the world whose talent for leading creative companies became evident
during his nearly two decades at Cirque du Soleil, during which he instigated and guided the astounding growth of one of the most
inspiring firms on the planet. When he joined Cirque in 2001 as president of new ventures, the organization had two thousand
employees and seven shows in performance. Five years later, Daniel became chief executive, and today Cirque has nearly five
thousand employees and forty-four shows playing across five continents. The company has annual sales of $1 billion, profit margins of
20 percent, and 15 million people buying tickets to its shows around the world annually – more than all 39 Broadway shows combined.
Publisher: HarperCollins Leadership
RO