8
P
ennington & Company's experience with over 800 collegiate organizations shows that the top 10 gifts usually make up half of a
successful capital campaign, while the top 20% of donors will make up 80% of the funds contributed. is gift chart provides an
overview of the gifts needed for a campaign of this magnitude to be successful.
LEADERSHIP GIFTS
PACE-SETTING GIFTS
PUBLIC PHASE GIFTS
20%
GIFTS NEEDED GIFT SIZE PER YEAR/ PER MONTH/
5 YEARS 60 MONTHS
GOAL $9,000,000
TOTAL LIVING GRADUATES 739
PROJECTED ALUMNI PARTICIPATION 30%
TOP
80%
30 $25,000 $5,000 $417
50 $10,000 $2,000 $167
100 Up to $5,000 Varies Varies
1 $2,000,000 $400,000 $33,334
1 $1,000,000 $200,000 $16,667
2 $500,000 $100,000 $8,334
6 $250,000 $50,000 $4,167
10 $100,000 $20,000 $1,667
20 $50,000 $10,000 $834
TOTAL GIFTS
220
TOTAL
$9,000,000
FIJI FIJI
Our Path to Success
The Gift Chart