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manufacturer of masonry tools in the world. With sales so good, the demand for Marshalltown's products exceeded the company's production capabilities in Iowa. In 1980 the company decided to form a subsidiary, Marshalltown Tools, in Fayetteville, Arkansas. The company began production in its new facility in 1982, and added office space in 1983. Eventually, it moved its shipping and distribution to Arkansas as well. When the company arrived in Fayetteville the times were already changing, and Marshalltown realized they needed to adapt to compete in the rapidly approaching 21st century. "We started doing business with big box retailers in the 1980s and that forced us to stay ahead of the game with regard to labeling, logistics, producing and shipping large multi-container shipments," Murders noted. "Today we sell through many channels of distribution and are always changing our approach to remain current. E-commerce is a vital and growing part of our business." Over the next few decades, Marshalltown became a state-of-the-art manufacturer and worldwide distributor of construction tool products. Their manufacturing, distribution, and ERP (computer systems) are constantly evolving and advancing to keep up with changing business conditions. One important key to the company's success in the new century has been understanding the millennial workforce and responding to their values and priorities. "Marshalltown has become known as a desirable place to work throughout our region," said Elyse Carbajal, Director of Human Resources. "We have competitive pay and benefits programs. We believe in work-life balance. We don't deny vacation requests – you earned your vacation so you should use it when you want. We provide free refreshments to all our employees, Continued on page 10 9 Fayetteville Chamber of Commerce

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