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P
ennington & Company's experience with over 800 collegiate organizations shows that the top 10 gifts usually make up half of a successful
capital campaign, while the top 20% of donors will make up 80% of the funds contributed. This gift chart provides an overview of the gifts
needed for a campaign of this magnitude to be successful.
1 $250,000 $50,000 $250,000
2 $100,000 $20,000 $200,000
3 $50,000 $10,000 $150,000
4 $25,000 $5,000 $100,000
LEADERSHIP GIFTS
PACE-SETTING GIFTS
108 Up to $2,500 Varies Varies
PUBLIC PHASE GIFTS
Top
80%
20%
Total Gifts
198
Cumulative Total
$1,500,000
Gifts Needed Gift Size Per Year Range Total
10 $15,000 $3,000 $150,000
20 $10,000 $2,000 $200,000
50 $5,000 $1,000 $250,000
Goal $1,500,000
Total Active Alumnae 992
Total Lost Alumnae 21
Projected Alumnae Participation 20%
OUR PATH TO SUCCESS –
THE GIFT CHART
