Retail Observer

September 2020

The Retail Observer is an industry leading magazine for INDEPENDENT RETAILERS in Major Appliances, Consumer Electronics and Home Furnishings

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industry, explained Executive Director Sarah Brown. The Chicago-based UASA also produces the Annual Service Training Institute (ASTI), a five-day educational event featuring classes by appliance industry leaders, manufacturers, appliance repair marketers and business experts. The next show is tentatively slated for Feb. 7-11, 2021 in San Antonio, Texas. According to Brown, the newly forged pact will provide BrandSource members with discounted membership in UASA and attendance at ASTI. Membership benefits include reduced rates for insurance, healthcare, vehicle rentals, office supplies, and uniform and payroll services, as well as access to training videos and webinars, reputation management software, and inclusion in UASA's Business Directory. Members can also access the group's Service Library of training and service manuals; its best practices archive of service and warranty claims tips; and ChatUSA Forum, an online idea exchange where servicers help servicers. At press time, BrandSource was finalizing several additional service affiliations and putting the finishing touches on a 24-page Service Playbook, a comprehensive tactical guide covering everything from tech retention, training and compensation to parts inventory, fleet management and a calculator for determining competitive but profitable billing rates. Observed BrandSource General Manager Jarred Roy, "These partnerships are a collaborative endeavor to share key learnings, mutual resources, education, industry enhancements and to grow the future of the trade. The partnerships will continue to further BrandSource's position as the industry's group supporting independent servicing dealers for 60 years." Alan Wolf is Senior Communications Specialist for AVB/ BrandSource, the nation's leading merchandising and marketing co-op for independent appliance, consumer tech and home furnishings dealers. RO

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