What's Up - Your guide to what's happening in Fayetteville, AR this week!
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T2 WHATS UP! January 26 - February 1, 2020 BY SACHI KAMEISHI TV Media T here's something for everyone in the tele- vised ceremonies that populate awards season. From boozy Golden Globes banter to the Emmys' quirky hosting history and BAFTAs charming decorum, each of the major awards shows has its own way of cele- brating its particular craft and making the show rewarding and accessible to its millions of viewers. The ratings vary year to year, and although the Academy Awards tends to walk away from the season as the most-watched awards show, the Grammy Awards is a close second. I would argue that the Grammys is the most exciting, dazzling and entertaining of all awards shows, and you can watch this year's presentation when it airs Sunday, Jan. 26, on CBS. According to Nielsen, it's also the one with the most so- cial media presence and en- gagement, which is to say it's the one that the general public is the most interested and in- vested in. Accounting for overall declining ratings and constant discourse about the significance and repute of awards shows, the Grammys has withstood brutal criticism and ridicule over the years, but it has managed to retain a committed, young and vocal audience. In fact, the intense reactions of fans to changes and decisions made by those who run the awards just goes to show you how much these fans truly care. It all boils down to the idea that songs can touch people and connect them to each oth- er far more immediately than film or television. Music is as unifying as it is personal, so pitting genres and artists against each other can elicit strong reactions. As returning host and 15-time Grammy win- ner Alicia Keys said in her 2019 opening monologue: "Music is what we cry to, it's what we march to, it's what we rock to, it's what we make love to. It's our shared global language." This year's Grammys cere- mony is gearing up to be an in- Alicia Keys hosts the 2020 Grammy Awards Stars gather continued on page T10 TV FEATURE