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Appendix B: Capital campaign gift range tables
The following gift range tables indicate the estimated size and number of gifts required for $3
million, $1.5 million, and $2 million campaigns at different levels with a base of 1,794 mailable
alumnae. These tables are based on averages from sorority campaigns previously conducted by
Pennington & Company.
GIFT RANGE CHART
Gifts Needed Gift Size Range Total
1 $500,000 $500,000
2 $250,000 $500,000
3 $100,000 $300,000
4 $50,000 $200,000
Leadership
10 $25,000 $250,000
20 $15,000 $300,000
40 $10,000 $400,000
332 Up to $5,000 Varies
Total Gifts
Cumulative Total
412 $3,000,000
Participation Total Gifts Active Mailable
23% 412 1,794
Table 1: Gift chart based on $3,000,000 project goal.
