© 2019 PENNINGTON & COMPANY FUNDRAISING, LLC. ALL RIGHTS RESERVED. 33
Without making a commitment, alumnae were asked to provide an estimate they
might consider in a capital campaign over a five-year pledge period. The following
is a list of their responses:
$110, 000 to $265,000 (one alumna)
$50,000 to $100,000 (one alumna)
$25,000 to $50,000 (one alumna)
$10,000 to $50,000 (one alumna)
$25,000 (two alumnae)
$15,000 to $25,000 (one alumna)
$5,000 to $25,000 (one alumna)
$15,000 (one alumna)
$10,000 to $15,000 (four alumnae)
$10,000 (one alumna)
$5,000 to $10,000 (three alumnae)
$5,000 to $7,500 (one alumna)
$5,000 (seven alumnae)
$2,500 (four alumnae)
$1,250 (one alumna)
$1,000 (seven alumnae)
Yes
81%
No
4%
Maybe
15%
Chart I: Would You Expect to Make a Gift?
