Best of the Best

NWA Democrat-Gazette Best of the Best 4 Friday, October 29, 2016 FINALIST Real Estate Company nwadg.com/best COLDWELL BANKER HARRIS, MCHANEY AND FAUCETTE Special to NWA Democrat-Gazette C oldwell Banker Harris, McHaney and Faucette is celebrating 60 years of business in North- west Arkansas this year. That means before Sam Walton opened his fi rst store that would become an empire, before J.B. Hunt incorpo- rated in Arkansas and before Tyson moved their corpo- rate offi ces to Springdale – this family owned company was here, playing a powerful part in helping those mov- ing to this area feel at home. With that sort of longstanding presence in NWA, it should come as no surprise that Coldwell Banker Harris, McHaney and Faucette (CBHMF) is number one in resi- dential sales in the region. According to the Northwest Arkansas Board of Realtors, CBHMF closed $520 million in residential sales volume in 2015, the most of any bro- kerage. While the average sold price for a home in NWA is around $166,000 – the average sold price of a home listed by CBHMF is nearly $246,000. So what is the key to six decades of continued suc- cess? For co-CEO Pat Harris, the answer is obvious. "Our sales team. Our 220 realtors are the front line of our achievements," Harris says. "And the sole responsibil- ity of our leadership, managing brokers and support staff is to champion the success of each individual agent." "We believe CBHMF delivers the most comprehensive training and assistance for our sales team in the NWA market," Neil Hubbard says. Hubbard stepped into the role of General Manager for the brokerage just a few weeks ago and is excited about where the company is headed. "Our combination of agent training, sales support and award-winning tools and technology allows our Realtors to quickly reach their production goals." Harris and Hubbard note the home buying process has moved away from the curb, pointing out most house searching begins online now. In fact, 90 percent of home searching happens on websites, according to the Nation- al Board of Realtors. To accommodate this, CBHMF has rolled out a website and mobile app for every one of their agents so they can provide the most updated regional real estate listing results for their clients. These personal websites and apps are only the most recent addition to the CBHMF toolbox of longstanding programs designed to drive agent production. The broker- age employs an in-house graphic designer to help create marketing materials, weekly listing advertisements in the Northwest Arkansas Democrat-Gazette and a support staff that includes a relocation department, closing, listing and contract coordinators, offi ce manager and I.T. support. CBHMF agents have the highest average individual sales production of any other top local brokerage, which co-CEO George Faucette says is no coincidence. He says CBHMF has been honing in on what it takes to support Realtor success since 1956. "We offer unparalleled support for our Realtors, which ultimately supports and meets the needs of our clients" Faucette explains. "Our agents are equipped to give every buyer or seller an exceptional experience." SPECIAL TO NWA DEMOCRAT-GAZETTE Coldwell Banker celebrates 60 years of serving Northwest Arkansas community

• Cover