Communications - Industry Edge - Vol. 12

Communications - Winter 2013

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Page 4 of 35

Communications Edition 5. Enabling communication service providers to become cloud service brokers The communications industry ecosystem has fundamentally changed; legacy business models and their associated revenue streams have either transitioned to new entrants or been replaced by modern IP-based applications and services. The communications service provider (CSP) is no longer the owner of the ecosystem. And in a more wide-open and competitive environment, CSPs need to evolve and create new services that can help them expand into new markets. HP believes CSPs can benefit from the cloud in this changed ecosystem: • To choose hybrid delivery and hosting options that best meet their requirements • To become a cloud service broker and monetize their network assets Converged cloud enables a choice of hosting and business models Through the HP Converged Cloud solution, CSPs can choose the hybrid delivery and hosting

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