Riding for the Brand
"The brand of Alpha Eta Zeta is steeped in tradition. Much like the cowboys
of the "Old West," our members learned that the brand had a deeper
meaning. When you signed on with a ranch, you agreed to "Ride for the
Brand." The brand inspired loyalty, dedication and camaraderie. When we
joined Lambda Chi Alpha we committed to the fraternity experience. We
committed to riding for a brand that stands for pride, loyalty and brotherhood.
Now we have the opportunity to advance that legacy. Join us as we create a
new horizon for the chapter."
– Steve Holton AH910, Campaign Chairman