10
www.thejewelrybook.com
able of Contents
w
i
n
t
e
r
2
0
16
ta
b
l
e
o
f
c
o
n
t
e
n
t
s
12 On The Cover–David Mor
David Mor spends years crafting
each exquisite piece, and each
piece tells a story.
18 Winter Color Trends
The Fall runways confirmed
an accessories trend that's been
building steam for the past
6 months or so: 2016 is THE
year of the Earring!
22 Valerie Naifeh
Valerie Naifeh a native of Tulsa,
Oklahoma, owner of Naifeh
Design and Naifeh Fine Jewelry.
24 2016 Marketing
Check List
Map out your success plan for
2016 – achieve your goals by
setting the plan early.
28 Brookes Picks
Brooke has her Winter Editor's
Picks to showcase the beauty and
new designs for Winter 2016.
34 Monkey See Monkey Do
Playful, clever, mischevious,
the year of the Monkey.
40 Trust and Responsibility
You are responsible for what
you sell. It's a premise that says
something about your business,
your business standards, and
your brand.
42 David Heston
David Heston is a master of
the mixed-medium and for
over twenty-five years has been
a leader in the field of men's
jewelry design.
46 Winter Horoscopes
This year, the stars, moon and
universe might actually cooper-
ate with your dreams and
aspirations!
50 Jewelers UnBlocked
What industry insiders refer to
as "show season", is quickly
approaching, there are many
safeguards to consider when
planning for the trade organiza-
tions' annual exhibitions.
CONTRIBUTORS
Brooke Conner Sevenau, Allyson Bainbridge Riccardi, Jessica Teisch, Rebecca Moskal, Shawn Sherbondy, Erica Ford Clark,
Catharine Wong, Erin Elizabeth Finnegan
No editorial or photography may be reproduced in any way – in print, internet or otherwise – without the written consent
of Bromstad Communications LLC. P.O. Box 386, Glen Ellen, CA 95442. Tel: 707.481.0146
T
Jewelry by: Gurhan
On The COver:
DaviD
MOr
www.davidmor.com
