Prestige Promenade pearls and sweets
Issue link: http://www.epageflip.net/i/546696
14 www.thejewelrybook.com L E T T E R E D I T O R ' S Editor's Letter How quickly the new year's arrival turns into Vegas market week which sud- denly becomes fourth quarter holiday sales. The cycle of the jewelry year moves right along! Keeping up with the steady pace of the industry, in preparation for the season ahead, we have tried something new this issue. Because of the great feedback we get on our colorful Editor Picks, we've decided to create a similar section focused on gift ideas for the upcoming holiday sales season. The gift guide features fine jewelry that is customizable, sentimental, thoughtful and perfect for giving. Designed around dazzling images and gorgeous jewelry, this section is intended to inspire creative thinking about what to add to your cases this season. Do you need on-trend fashion choices? More customizable gift items that express thoughtful sentiments? How about edgy twists on classic favorites? We hope our selections encourage excited and evocative ideas for your holiday buying. Two epic sections of "picks" was a labor of love. The designers and publicists behind this effort were incredibly helpful and I am reminded, over and over again, how fortunate we are to be part of this industry. When people ask what I do and I tell them I am the Editor of The Jewelry Book, they immediately tell me I'm lucky. I know this. And when they ask what I like about the industry, I tell them, "Nobody is ever sad in jewelry." We work in a happy industry where purchases are for love – love of one another, love of beauty, love of expression, love of art. How lucky we are indeed. Happy hunting for fourth quarter treasures! May your cases be abundant and joyful this holiday season. All my best, Brooke 16 www.thejewelrybook.com L E T T E R E D I T O R ' S Editor's Letter The Spring issue of The Jewelry Book is always an exciting one to write…this is the issue that comes to Vegas! During the weeks it takes to prepare this issue – doing research, gathering information, conducting phone interviews, collecting images – I am privileged to work with the best of the business. Many of you answer my calls from subways, in airports, late at night (or early in the morning!) and from across the world. Your families or your employees rustling in the background, the office line ring- ing from your work space as we speak on your cellphone, a litany of important but sometimes tedious emails from me that you tolerate with good humor, and always a prompt and efficient reply to my many demands. For all of these kindnesses, I thank you. Telling your stories is a great joy for me. To listen deeply to the story – the real story – behind a company history. The story that is about your life whether this is about your own entrepreneurial spirit and the future you are building, or it is the adventurous family that came before you seeking a dream or escaping persecu- tion somewhere in the world and leaving a legacy of beauty in their wake. These are the stories that really matter. These are the stories I like to tell. Retailers serve their clients. Retailers offer symbols of beauty to people when they are needed most…when there is a moment to celebrate or a life passage to honor. All of these stories bind us to- gether in a human community. The jewelry industry, those of you who I am lucky enough to interview and work with, we create our own community. And this Spring issue is my ticket to Vegas where I will walk around to say hello and thank you all in person. Cheers and see you all soon! Brooke 20 W W W.THEJEWELRYBOOK.COM L E T T E R E D I T O R ' S Editor's Letter Brooke Conner Sevenau Senior Editor This issue of The Jewelry Book marks my third year with the magazine and in the industry. Even with my fairly recent involvement, I'd venture to guess that the jewelry industry is as exciting this year as it has been in a long time. Why? Because I hear it from all of you! Not only are sales up for retailers, but there is a renewed enthusiasm in the ranks of designers as well. Trade shows are a great indication of industry trends and 2014 has clearly started off with a driving force. At home and abroad trade shows seem to be buzzing with energy and the inspired collections being exhibited are proof that people are buying again. The article on Luxury Brand Group's hosted buying trips for retailers at VincenzaOro is a great peek into this trend. If you haven't considered an international trade show, this just might inspire you. As always, I'm looking forward to the upcoming Las Vegas extravaganza. Returning to the Couture and JCK shows is a homecoming of sorts for me. Vegas was my first introduction to the industry and what a start it was! I'll never forget the overly ambitious list of designers I mapped out for myself without knowing a single person there. Luckily I was greeted warmly by so many of you and quickly found myself among friendly faces. I was so inspired by that first tradeshow I came home with a list of top picks I hoped to cover. Luckily, Nicole Bromstad (publisher of the The Jewelry Book and The Wedding Ring Book), encouraged me to take a risk and start off with an Editor's choice column. It was so much fun, I've done it after every show since then. And I hope that these picks are inspiring to retailers as they consider trends that might be a good addition to their inventory. The design awards are a highlight of the shows for me. I'm always happy for the winners and it is fun to see how my favorite pieces stack up against the finalists. Mostly I look forward to identifying new trends, rediscovering favorite brands, meeting with retailers, and finding a few new designers I haven't met yet. Looking forward to seeing you all in Vegas! Brooke Tirisi Moda Lika Behar www.likabehar.com William Levine

