Cal Baseball Foundation

Golden Bear News & Notes 3 Please check www.calbaseballfoundation.org for more information about the Foundation's activities in support of the Cal Baseball program. Facebook www.facebook.com/CalBaseballFoundation Cal Baseball Foundation c/o Comyns, Smith, McCleary & Deaver, LLP 3470 Mt. Diablo Blvd., Ste. A-110 • Lafayette, CA 94549 f Spotlight on Annual Business Revenue I n 2011, through the generosity of its donors, the Save Cal Baseball Campaign raised $9.2 million for a term endowment that will sustain the program through the 2019 season. At that time, the program required approximately $900,000 per year to cover the unfunded balance of annual operating costs, after accounting for roughly $400,000 in revenues that include equipment and uniform sponsorship revenue and donations to the program's annual fund. The Cal Baseball Foundation has adopted goals to (1) support annual fundraising for the baseball program, and (2) focus on implementing revenue-generating opportunities to offset annual operating expenses in order to minimize the draw on the program's endowment funds. What a difference in three short years! In addition to the Ralph Walker Cup, the program's lead annual fundraising event, the Foundation has launched the annual First Pitch Dinner and online auction. We have partnered with the University and Cal Athletics to install lights and a new video scoreboard that has had a dramatic impact on game attendance, ticket sales, and advertising revenue. With increased attendance, we have seen an increase in concession revenue and we have instituted a new program to install fence banners in recognition of new donor partners. All told, the difference between then and now is nothing short of incredible (see figure below) with the growth in revenues from these sources increasing from $115,000 in 2011 to $415,000 in 2014. All supporters of Cal Baseball should take great pride in your contribution to this substantial growth in annual revenue. Every time you purchase tickets to a game, buy concessions, attend or sponsor the Ralph Walker Cup or First Pitch Dinner, bid on an auction item, donate a fence banner, or contribute to the annual baseball fund solicitation through Cal Athletics, Cal Baseball becomes more financially stable. Cal Baseball is setting the new standard for financial viability as an Olympic sport on the Berkeley campus. Let's keep it going! A "BANNeR" SeASON T he outfield fence at Evans Diamond sported a brand new look for the 2014 season. In recognition of the generosity of several new donor partners, six new banners decorated the outfield fence. The Cal Baseball Foundation wants to extend its sincere gratitude and appreciation to these donors: Shelby International, Olukai, Brereton Architects, Accela, Encore, and Village Associates. Through their generosity, $35,000 was contributed to the baseball program. Many thanks also to Foundation Board Vice Chairman Dan McInerny, Roslyn Payne, Nick Brereton, Mike Harrison, and Paul Flemer for their leadership in designing and launching this new donor partnership program. If you are interested in learning more about the program, please contact Dan McInerny at danmcinerny@me.com.

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