P
ennington & Company's experience with over 950 collegiate organizations, raising more than $1 billion in support
of Greek life, shows that the top 10 gis usually make up half of a successful capital campaign, while the top 20%
of donors will make up 80% of the funds contributed. is gi chart provides an overview of the gis needed for a
campaign of this magnitude to be successful.
LEADERSHIP GIFTS
8 $25,000 $5,000 $200,000
12 $15,000 $3,000 $180,000
25 $10,000 $2,000 $250,000
50 $5,000 $1,000 $250,000
PUBLIC PHASE GIFTS
20%
TOTAL GIFTS
350
CUMULATIVE
TOTAL
$2,000,000
GIFTS NEEDED GIFT SIZE PER YEAR RANGE TOTAL
OVER FIVE YEARS
GOAL $2 MILLION
TOTAL ACTIVE ALUMNI 1,665
TOTAL LOST ALUMNI 149
PROJECTED ALUMNI PARTICIPATION 21%
1 $250,000 $50,000 $250,000
2 $150,000 $30,000 $300,000
3 $75,000 $15,000 $225,000
4 $50,000 $10,000 $200,000
TOP
80%
245 Up to $2,500 Varies $145,000
MAJOR GIFTS
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ALPHA XI CHAPTER | PAGE 6
OUR PATH TO SUCCESS – THE GIFT CHART
