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Savvy jewelry-buyers have long known that the 4 C's are the standard
by which the quality and value of diamonds are determined. Thus, the
language of beauty can be pared down to four simple words:
clarity, color, cut and carat. Whether you are a seasoned veteran or
starting on your fi rst quest for the perfect stone, the selection process
can be simplifi ed when you are working with experts.
The fi rst consideration when choosing your ring is the budget that is
available. Based on that, your retailer can inform you about the im-
portance of what to look for when purchasing a diamond,
namely by examining the 4 C's very carefully, along with ensuring
that the diamond you are considering carries a laboratory certifi ca-
tion. After the budget and fi nancing options are considered, the
magic begins-namely the diamond cut and ring styles are explored.
You should be made aware of all the available options that your
retailer has to offer.
Committing to each other for a lifetime is no small undertaking and
the bridal industry takes your purchase seriously and is dedicated to
helping you select the perfect rings.
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GIA Estimated Carat Weight
Standard Diamond
Guide
G
U
I
D
E
S
TA
N
D
A
R
D
D
I
A
M
O
N
D
Standard Diamond
Guide
Fall 2021 | Technology
