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www.thejewelrybook.com
Contributors
PAT HENNEBERRY BENJAMIN GUTTERY PETER SMITH
Pat is an Iowa transplant to
Texas whose 30 years in
jewelry sales have earned her
numerous awards for training
and brand building. She has
traveled the world as a
salesperson, trainer, and
founder of The Jewelry Coach,
developing some of the most
powerful educational materials
and tools used today. Reach her
at Pat@thejewelrycoach.com.
Peter is president of Memoire
and the author of two books,
Hiring Squirrels: 12-Essen-
tial Interview Questions To
Uncover Great Retail Sales
Talent and Sell Something:
Principles and Perspectives for
Engaged Retail Salespeople,
both available
in print and
kindle on Amazon.com. He
can be reached at
dublinsmith@yahoo.com or on
LinkedIn.
Ben is an advocate for jewelry
designers, a storyteller, and a
graduate gemologist from the
Dallas-Fort Worth area. He
spent several years selling fine
jewelry behind the counter of an
independently owned jewelry store
in Texas before debuting his @
ThirdCoastGems account on
Instagram. To date, the account
has amassed 152,000 follow-
ers—including some celebrities
like Debra Messing. In addition
to sharing gorgeous snaps of jewels
on the medium, he also teaches
retailers how to master it for
maximum sales. Reach him at
Benjamin.Guttery@gmail.com.
The Jewelry Book Staff
Publisher-Nicole Bromstad
Editor in Chief-Jennifer Heebner
Columnists-Peter Smith, Benjamin Guttery, Pat Henneberry
Graphics-Art Director-Shawn Sherbondy, Catherine Wong
Social Media- Erin Finnigan
No editorial or photography may be reproduced in any way – in print, internet or otherwise –
without the written consent of Bromstad Communications LLC. P.O. Box 386, Glen Ellen, CA 95442.
Tel: 707.481.0146
ERIN FINNIGAN
Erin founded the notori.us agency in 2011 as a fresh
integrated marketing solution for lifestyle brands, successfully
conceptualizing and implementing marketing campaigns with a
strong emphasis on social media and creative strategic
partnerships. She works on bespoke campaigns, leveraging a
curated network of high-profile artists, designers, and brands
based on a client's specific goals. She works with The Jewelry
Book to utilize social campaigns in conjunction with more
traditional marketing methods and events, bringing discerning
taste and energizing creativity.
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