Best of the Best

2 BEST OF THE BEST FRIDAY, OCTOBER 23, 2015 • NWA DEMOCRAT-GAZETTE PROMOTIONAL SUPPLEMENT A s the diversity of businesses and consumer selections in Northwest Arkansas expands, so does the number of people who want to recognize their favorites among them. This special publication reflects the re- sults of more than 300,000 votes that were collected in the 2015 Best of the Best in Northwest Arkansas. In Northwest Arkansas Democrat- Gazette's largest poll to date, it is clear that the public is passionate about supporting businesses that excel in their services, products and quality get recognition for a job well done. Two voting rounds were offered. In the first round, the public filled out an open-response ballot, available online and in print, to select their favorite businesses in 147 categories covering places, dining, entertainment, shopping, home, finances and services. This process gave us the top-five finalists. These finalists were then put back to the test for another vote so the public could make final choices as to the Best among the Best. "Because it brings together readers' opinions with a celebration of local businesses, the Best of the Best of Northwest Arkansas is one of our favorite publications," said Crystal Costa, advertising and marketing director for the Northwest Arkansas Democrat-Gazette. This section is packed with photos and articles about the winning busi - nesses, along with a comprehensive list of first- and second-place winners. The complete list of the top five finalists can be seen online at nwadg.com/ best. "I think that Northwest Arkansas consumers want to recognize those busi- nesses that go above and beyond in service and quality," Costa said. "In turn, I see and hear from local business owners who genuinely feel honored and want to show their appreciation for the vote of confidence from their custom- ers." First- and second-place winners were honored Thursday evening at the 2015 Best of the Best Boots and Bling Awards Gala at the Metroplex in Spring- dale. Photos from the event, along with videos about winning businesses and a searchable directory of winners, are available online at nwadg.com/best. Seventh-annual poll honors NWA's Best of the Best A competitive environment is said to be good for all involved, particu- larly the consumer. That holds true in Northwest Arkansas.

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